In 1927 the bridge over the eastern end of Lake Pontchartrain from Chef Menteur to Slidell was nearing completion. So the push was on to sell land in Slidell.
Numerous newspaper ads appeared in the New Orleans Times Picayune commending the new city for its business potential, as well as its beauty and promise of tourism. Ninty-five years ago, this advertisement on June 30, 1927, talked about Main Street extension for business location properties:
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